Archive of iPad Rumors

Apple has shared a new Heart Anatomy education profile and a Philadelphia Performing Arts school profile that promote the iPad in the classroom.

The first profile shows how iPads allow Jodie Deinhammer, a science teacher at Coppell High School in Texas, to better educate her students about the complexity of the human heart using iTunes U, digital textbooks and apps including BioDigital Human, The Human Body Lite and MotiConnect.
“The heart unit is important because kids need to know how to take care of themselves and live a healthy life. Heart disease is a huge problem, and it’s something they don’t know a lot about. […]

With the heart unit, there are lots of great visualizations I could never provide before. Now students can just click on them on iPad, and it makes the learning more concrete, so it sticks with them.”
iBooks textbooks such as Life on Earth provide Deinhammer's students with a closer look at heart anatomy and the complexities of blood flow through the heart muscle, while the iPad and other apps are also used in multiple lab activities for heart rate, histology, dissection and more.
“The iPad has afforded our students the opportunity to learn science at a deeper level. They’re able to make connections that weren’t really possible before the technology came into the classroom.”
The second profile provides a snapshot of how the Philadelphia Performing Arts, a String Theory Charter K-12 school, has used iPads to create custom learning materials and lesson plans for teachers. The school uses the iWork suite, iTunes U and other apps such as Elements 4D and Volcano 360º.
"You’ll never remember a test you took, but you will remember something you created. And you will remember the moment when a teacher says to you, ‘Wow, that’s really awesome.’ And those are the things our students get to take away with them." — Christine DiPaulo, Director of Innovation and Instructional Technology
Apple has shared over a dozen educational profiles on its website to date.
In its latest display shoot-out, DisplayMate Technologies compared the displays of Apple's current iPad lineup: the 2015 iPad mini 4, the 2015 iPad Pro, and the 2014 iPad Air 2 to see how the three tablets measure up against each other. The iPad mini 4 came out on top in most of DisplayMate's tests, which used a variety of calibrated lab measurements and image/photo viewing tests to compare display quality.

DisplayMate called the iPad mini "unquestionably the best and most accurate LCD tablet display we've ever tested," giving it higher marks than the 2732 x 2048 resolution iPad Pro. The iPad Pro also scored well, earning all "very good" to "excellent" marks on tests, and while the iPad Air 2 did well enough to rank as a top tier display, its performance was somewhat behind the iPad mini 4 and the iPad Pro, unsurprising as it was last updated in the fall of 2014 while the mini and the Pro were both released in the fall of 2015.

All three tablets use the same IPS LCDs, but the iPad Air 2 and the iPad Pro have photo aligned LCDs with higher contrast ratios while the iPad mini 4 uses standard mechanical alignment. The iPad Pro also uses a metal oxide TFT backplane for better light throughput and power efficiency, a must for such a large and power hungry display.

Each of the iPads has a similar max brightness, measuring in at 415 cd/m2 (nits) for the iPad Air 2, 424 nits for the iPad Pro, and 450 nits for the iPad mini 4. On maximum contrast ratio, the difference between peak white brightness and the darkest black, all of the iPads had high True Contrast Ratios, but the iPad Pro won at this test. The iPad mini 4 had a True Contrast Ratio of 967, while the iPad Air 2 ranked at 1,064 and the iPad Pro measured in at 1,631, the highest DisplayMate has measured for an LCD tablet display.

On color gamut, the iPad mini had the most accurate score at 101 percent (100 percent is best). The iPad Air 2 had a 105 percent color gamut, while the iPad Pro had a 107 percent color gamut, with the larger two tablets displaying oversaturated blues. On color accuracy, the iPad mini also won, but the iPad Pro was a relatively close second. The iPad Air 2 earned much lower Absolute Color Accuracy marks.
The iPad mini 4 has a very impressive Absolute Color Accuracy with Average/Maximum Color Errors of 1.9 and 4.2 JNCD - tied for first place in Absolute Color Accuracy with the Microsoft Surface Pro 4. The iPad Pro is somewhat less accurate, but still (just barely) Very Good, with Average/Maximum Color Errors of 2.6 and 6.6 JNCD. The iPad Air 2 has noticeably lower Absolute Color Accuracy with Average/Maximum Color Errors of 3.9 and 8.8 JNCD, which are visually noticeable and could be unacceptable for some color critical applications (like medical imaging, high-end digital photography, product sales demonstrations, and advertising proofs, for example).
When it comes to screen reflectance, DisplayMate called all three iPads "unrivaled record holders" for performance in ambient light. The iPad mini had a 2.0 percent Reflectance, while the iPad Air 2 had 2.5 percent and the iPad Pro had 2.6 percent. A test measuring contrast in high ambient light saw the iPad mini perform best, with a Contrast Rating for High Ambient Light of 225. Comparatively, the iPad Air 2 scored 166 and the iPad Pro scored 163.

Due to the inclusion of the metal oxide backplane in the iPad Pro, it earned the award for most power efficient. The backplane increases light throughput and the iPad Pro's display uses a lower refresh rate when there are static images on the screen.

While the iPad mini 4 is the best iPad display based on DisplayMate's test, the site calls all of the iPads in Apple's current lineup "unrivaled" when it comes to screen Reflectance, giving them an edge over competing tablets. Due to their low Reflectance, the iPads have "by far" the highest image Contrast in ambient light and the highest Contrast Rating for High Ambient Light of all current tablets.

The full results of the display shoot-out, available from DisplayMate, are well worth checking out for those interested in getting an in-depth look at how the displays of the iPad mini 4, iPad Pro, and iPad Air 2 compare.
While the iPad Pro further bridges the gap between iOS and OS X, and notebooks and tablets as a whole, Apple CEO Tim Cook recently told the Irish Independent that Apple is not interested in creating a "converged Mac and iPad."

“We feel strongly that customers are not really looking for a converged Mac and iPad,” said Cook. “Because what that would wind up doing, or what we’re worried would happen, is that neither experience would be as good as the customer wants. So we want to make the best tablet in the world and the best Mac in the world. And putting those two together would not achieve either. You’d begin to compromise in different ways.”
Instead, Cook said Apple wants to create the best possible Mac and iPad, suggesting that both products have a strong future. The chief executive is "bullish" about the reverse of declining iPad sales in recent quarters.
“It’s true that the difference between the X86 [personal computer] and the A-series [Apple iPad architecture] is much less than it’s ever been,” says Cook. “That said, what we’ve tried to do is to recognize that people use both iOS and Mac devices. So we’ve taken certain features and made them more seamless across the devices. So with things like Handoff we just made it really simple to work on one of our products and pick it up and work on the next product.”
Last week, Cook rhetorically questioned why anyone would buy a PC anymore -- excluding the Mac, which he says is not the "same" -- and said the iPad Pro will serve as a replacement for a notebook or desktop computer for "many, many people."
"I think if you're looking at a PC, why would you buy a PC anymore? No really, why would you buy one?" [...]

"Yes, the iPad Pro is a replacement for a notebook or a desktop for many, many people. They will start using it and conclude they no longer need to use anything else, other than their phones."
Many early iPad Pro reviews described the tablet as a powerful creative canvas, but not quite a true PC replacement. Benchmarks found the iPad Pro delivers MacBook Air-class CPU performance and MacBook Pro-class GPU performance.

MacStories editor Federico Viticci, as someone who uses iOS as his main computing platform, felt otherwise. "I don't see myself using a Mac as my primary computer ever again," he wrote in his iPad Pro review.

Cook also provided a non-comment about Apple's rumored electric vehicle plans, emphasizing "a need for a focus on user interface."
“I don’t have anything to announce about our plans,” he says. “But I think there’s some significant changes in the automobile industry over the next several years with electrification and autonomous driving. And there’s a need for a focus on user interface. And so I think there’s a lot of changes that will go on there.”
Follow our iPad Pro and Apple Car roundups for the latest news about each topic.
T-Mobile has announced that the iPad Air 2 and iPad mini 4 are now available through its JUMP! On Demand upgrade program, enabling qualified customers to purchase either tablet on an 18-month lease and upgrade to a newer tablet up to three times per year. The program breaks down the price of each iPad into equal monthly payments starting at $22/month with $0 due upfront.

iPad Air 2
  • 16GB: $26/month, $0 due upfront
  • 64GB: $25/month, $99.99 due upfront
  • 128GB: $24/month, $199.99 due upfront
iPad mini 4
  • 16GB: $22/month, $0 due upfront
  • 64GB: $21/month, $99.99 due upfront
  • 128GB: $19/month, $199.99 due upfront
The limited time offer is available by calling T-Mobile at 1-877-500-6055 or visiting a participating T-Mobile store in the U.S. At the end of the 18-month lease, the iPad must be returned in working order, or the customer can pay off the remaining balance to keep it. If a customer cancels wireless service during a lease, remaining payments on the iPad become due. See T-Mobile's tablet plans.
In a new nationwide study conducted by retailer Best Buy, the top gadgets and products planned to be gifted and asked for this holiday season were detailed in a "Top 15 Tech Gifts for 2015" list. Apple's iPad (with no specific preference given to the Air or Mini line) came out on top, with the Bose QuietComfort Noise Cancelling Headphones, MacBook, and smart HD TVs rounding out the top five spots.
1. iPad
2. Bose QuietComfort 25 Noise Cancelling Headphones
3. MacBook
4. Samsung 48” Smart 4K Ultra HD TV
5. Sharp 43” Smart HDTV with Roku
6. Microsoft Surface
7. Bose SoundLink Mini Bluetooth Speaker II
8. Fitbit Charge HR Heart Rate and Activity Tracker
9. Samsung Galaxy Tab S2
10. Dyson V6 Absolute Bagless Cordless Vacuum
11. Vizio 43” Smart 4K Ultra HD TV
12. Apple Watch
13. SONOS PLAY:1 Wireless Speaker
14. iRobot Roomba Vacuum Cleaning Robot
15. GoPro HERO4 Action Camera

Apple's products account for three of the top 15 gifts this year, with the newest device -- the Apple Watch -- also ranking the lowest of the company's devices in the twelfth spot, four places below the Fitbit Charge activity tracker. Unsurprisingly, Best Buy's study also found that those aged 18-34 placed consumer electronics highest on their wish lists, prioritizing technology over other categories like clothing, books, and jewelry.

The report also found that men are both more likely than women to want tech-related gifts for the holidays are be the ones who gift consumer electronics to friends and family more frequently. Self-gifting was also factored into the survey thanks to the highly discounted nature of holiday shopping, with 19 percent of those interested in Apple's iPad planning on buying it for themselves during the gift-giving season. Similarly, 15 percent of those who chose the MacBook said it would be a present for themselves.
KGI Securities analyst Ming-Chi Kuo has released shipments forecasts for the iPhone, iPad, Mac and Apple Watch for upcoming fiscal quarters. Kuo estimates between 70-75 million iPhone and 3.5-4 million Apple Watch shipments during Q1 2016 of the fiscal year, which encompasses the busy holiday shopping season in the U.S., Australia, Canada, Europe and many other regions.

In a research note, a copy of which was obtained by MacRumors, Kuo believes that iPhone sales momentum could gradually decline in the new year, possibly enough for the device to experience its first year-over-year shipments decline in the first quarter of a year in 2016.
We estimate iPhone shipments rose 2.1% QoQ and 23.6% YoY to 48.5mn units in 3Q15, of which 20-22mn units were iPhone 6s. We attribute the solid YoY growth to the inclusion of China as the first-launch market for iPhone 6s and to increased output of the new model (versus 14-15mn units of iPhone 6 in 3Q14).

However, as we do not expect overall demand for iPhone 6s to be significantly stronger than that for iPhone 6, we expect shipments momentum could gradually decline in 4Q15-1Q16F on a YoY basis. We expect iPhone may see its first YoY shipments decline in the first quarter of a year in 2016.
Kuo also forecasts between 14.5-15.5 million iPad shipments and 5.4-5.6 million Mac shipments in fiscal Q1 2016, which lines up with Q4 2015 of the calendar year, a three-month period ending December 31.

The analyst expects iPad Pro shipments to be around 2 million in fiscal Q1 2016, and believes the tablet's higher selling price will help offset an annual decline in iPad shipments, which could fall 16% to 40-42 million units in 2016.
We now expect shipments of iPad Pro to be around 2mn units in 4Q15, versus our previous forecast of 4-5mn units given quality issues with Sharp’s panel supply. However, thanks to a higher shipments weighting of iPad Pro, coupled with a lower mix of iPad mini, we anticipate the ASP of end-products and some components will trend up in 2016F (e.g. we estimate the ASP of backlight unit to rise 30-35% in 2016). This should be enough to offset total iPad shipments decline, which we estimate will fall 16% to 40-42mn units in 2016F.
Kuo expects that, amid lackluster sales for PCs, Mac sales will continue to be better than those of competitors. The well-informed analyst says the 13.3-inch MacBook Pro is Apple's most popular notebook, followed by the 12-inch MacBook, and expects the new iMacs with 4K and 5K Retina displays to account for at least 50-60% of total iMac shipments in Q1 2016 of the fiscal year.
Apple will be on stage tomorrow at the Bill Graham Civic Auditorium in San Francisco to announce several new products, including the iPhone 6s and iPhone 6s Plus, iPad Pro, iPad mini 4, fourth-generation Apple TV and new Apple Watch bands and finishes. The keynote should also provide updates about iOS 9 and watchOS 2.

MacRumors will be providing live blog and Twitter coverage of the "Hey Siri" media event, which commences at 10 AM Pacific on Wednesday. Below is a roundup that previews what to expect at the keynote based on previous reports from MacRumors, 9to5Mac, TechCrunch, Re/code, The New York Times, The Wall Street Journal and other sources.

iPhone 6s and iPhone 6s Plus

The ninth-generation iPhone 6s and iPhone 6s Plus will look virtually the same as the iPhone 6 and iPhone 6 Plus, retaining 4.7" and 5.5" ion-strengthened glass displays respectively with similar exterior designs.

It has been rumored for a few years that iPhones will eventually switch to sapphire crystal displays, but well-informed KGI Securities analyst Ming-Chi Kuo recently claimed the material has yet to pass Apple's internal drop tests.

Apple has addressed bending issues by designing the iPhone 6s and iPhone 6s Plus with Series 7000 aluminum, which is stronger and marginally thicker compared to Series 6000 aluminum used on the iPhone 6 and iPhone 6 Plus.

The rear shell will still have a layer of anodization to protect against corrosion and allow for different color options, including space gray, silver, gold and a new rose gold color. The new color should look similar to the rose gold Apple Watch Edition.
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ipad_air_2_mini_3Apple is expected to announce new iPhones and iPads over the next month or so in preparation for the holiday shopping season, but it remains unclear which iPad models in particular will be unveiled.

It is widely believed that a new iPad mini 4 will be announced, but rumors about the iPad Air 3 and so-called "iPad Pro" and their respective release dates have been inconsistent thus far.

A new report from Taiwanese blog DigiTimes offers some further details, corroborating a previous rumor that Apple is not planning an iPad Air 3 right now and focusing its efforts on the iPad mini 4.

The report claims that Apple's upstream supply chain is readying components for the fourth-generation tablet, noting that it will only have minor upgrades over the current iPad mini. Recent reports suggest the upcoming 7.9-inch tablet will likely be a slimmed down version of the iPad Air 2 and support split-view multitasking.

DigiTimes has a mixed track record at reporting on Apple's upcoming product plans, so its latest report should be treated with a proverbial grain of salt. Moreover, the more reliable Japanese blog Mac Otakara reported in July that an A9-based iPad Air 3 is still possible for 2015, so Apple's roadmap remains unclear and could change between now and the forthcoming iPhone and iPad event.

Apple has faced six consecutive quarters of declining iPad sales year-over-year as the broader tablet market continues to decline.
Apple is working with more than 40 technology companies to make the iPad a better work tool, according to a new report by The Wall Street Journal. The initiative, which is called the Mobility Partner Program (MPP), is an effort to change the way business is done and boost lagging iPad sales.

The initiative is a bet that Apple, which has never been a big player in the $2 trillion annual spending on workplace technology, can grab a bigger slice of the market by reshaping the nature of work in mobile-friendly settings—where Apple has an edge.
Apple's partners in the program include smaller companies like accounting firm Xero, digital cash register company Revel Systems, and field-service software firm ServiceMax. Some partners, like Xero, have been invited to train Apple business specialists while other undisclosed partners were invited to an Apple sales conference in March, an event that is typically closed to company outsiders.

Within the program, Apple reviews its partners' apps and makes suggestions on their work. Apple has also suggested that companies who make complementary apps work together to make their apps compatible, ensuring a richer experience for users. In fact, the partnership has also worked in the reverse, with the Cupertino company's partners getting Apple in touch with business customers in a way it hasn't before.

However, the program is still shrouded in secrecy. It's unclear which companies are participating in the program, and some of Apple's partners don't even know the other participating companies or what their role is in selling apps. Apple also doesn't want companies to refer to the program by its given name, MPP, in public.

The new initiative is similar to the exclusive partnership Apple and IBM forged last year, in which IBM will begin selling iOS devices to corporate customers and develop 100 industry-specific native apps. As iPad sales continue to shrink and the tablet market continues to decline, it's likely Apple feels boosting enterprise sales of its tablets could offset lack of consumer demand.
Apple's annual fall iPhone event will likely be held on Wednesday, September 9, reports BuzzFeed's John Paczkowski, who has provided reliable information on event dates in the past. According to sources that spoke to BuzzFeed, the event will be held during the week of September 7, with September 9 targeted as the most likely date.

The event's focus will be on the next-generation iPhone 6s and iPhone 6s Plus, both of which will feature a Force Touch display, an A9 processor, an improved camera system, and a faster LTE chip, among other features. Apple may also unveil new iPads at the event, but the 12.9-inch iPad Pro "seems to be a wildcard," says Paczkowski, meaning it could come at the event or at a later date.

In addition to the iPhone and iPad, Apple is also expected to unveil the next-generation Apple TV. The Apple TV will be a huge update over its predecessor, featuring an updated A8 processor, a full App Store, a touch-based remote control, and Siri integration. It will, of course, include an entirely revamped body as well.

With Apple unveiling the new iPhones on September 9, pre-orders, if available, are likely to kick off on Friday, September 11. The two devices are then likely to officially launch later in the month, perhaps on September 18. iPads and the Apple TV will probably launch during the same time frame.
The latest numbers from market research firm IDC's Worldwide Quarterly Tablet Tracker show that Apple remains the largest vendor in a declining tablet market, shipping 10.9 million iPads in the second quarter of 2015. While the iPad continues to be the best-selling tablet, its worldwide market share fell below 25% as Apple faced increased competition from low-cost rivals Lenovo, Huawei and LG.

Samsung continued to be the second largest tablet vendor with 7.6 million tablets shipped in the second quarter and 17% market share, a 12% year-over-year unit decline. Lenovo, Huawei and LG Electronics rounded off the top five, with 2.5 million, 1.6 million and 1.6 million global tablet shipments in the second quarter respectively. All other tablet vendors had a combined 45.6% market share.

IDC Q215 Tablets
iPad sales have declined for six consecutive quarters year-over-year in what has become a stagnated tablet market over the past few years, but that trend could be broken in a few months as Apple is expected to release up to three new iPads in time for the holiday shopping season: iPad Air 3, iPad mini 4 and the much-rumored 12.9-inch "iPad Pro" targeted at professional and enterprise users.
ipadair2ipadmini3Apple's fourth-generation iPad mini could be a miniaturized version of the iPad Air 2, according to Japanese blog Mac Otakara. The report claims that the iPad mini 4 will adopt some of the same features and specifications as the iPad Air 2, including an 8-megapixel rear-facing iSight camera, ultra-thin 6.1mm design and possibly a fully laminated display with anti-reflective coating.

Mac Otakara claims that Apple may release the new iPad mini alongside an A9-based iPad Air 3, contrary to a sketchy report last week from Taiwan's Economic Daily News that said no new iPad Air will be released in 2015 and that the iPad mini 4 could be Apple's last 7.9-inch tablet as the company focuses on its larger-sized iPad Air and much-rumored "iPad Pro" in the future.

KGI Securities analyst Ming-Chi Kuo, who has a respectable track record at reporting on Apple's upcoming product plans, recently issued a note to investors that also claimed the iPad mini 4 will essentially be a smaller version of the iPad Air 2. Kuo did not make any predictions about the iPad Air 3 or the "iPad Pro" in his note, but he has mentioned the latter 12.9-inch tablet in previous notes to investors.

Apple releasing a trio of new iPads later this year -- the iPad Air 3, iPad mini 4 and "iPad Pro" -- could help the company rebound from five consecutive quarters of declining iPad sales. Moreover, while Mac Otakara has a respectable track record reporting about Apple, there is not enough substantive evidence at this time to firmly suggest that all three tablets will actually be unveiled this autumn.